The Flip

The Flip explores both sides of a 45 rpm single—A-side and B-side—blending music, context, and storytelling to reveal the full artistic and historical picture of each record. The Flip is a short-form audio series that takes a deeper look at the 45 rpm single as a complete listening experience. Each episode focuses on one record, playing both the A-side and B-side in sequence and exploring how the two tracks interact as a paired artistic statement. Rather than treating the B-side as an afterthought, The Flip reframes it as an essential part of the story—sometimes a hidden gem, sometimes a stylistic contrast, and sometimes a clue to the artist’s broader creative intent at the time of release.

Format: Weekly, pre-recorded storytelling and music-history program
Episode Length: 10-15 minutes (varies by episode)
Delivery: High-quality MP2 or MP3 via Dropbox Link
New Episodes: Released weekly

Each episode blends music playback with narrative context, including historical background on the artist, the cultural moment of the release, production notes, chart context where relevant, and personal reflections on why the record still resonates. The series celebrates physical media listening culture while highlighting the craft and intention behind singles in the vinyl era. The Flip is designed as a compact listening experience for syndication—ideal for stations seeking music-driven storytelling that connects classic recordings with the stories behind them.

Browse the syndication episodes below.  

If you’re interested in syndicating The Flip for online or terrestrial radio, click here for the application.  

PRX member? Click here to syndicate via PRX.